When a company focuses on attracting more customers, it must take into account that many are demanding and leave the visual aspect to chance is not usually very helpful so in this post we'll talk about that must be taken into account when creating a graphic design of a logo and at the same time you do to make it look attractive.
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There are some things you should not forget your logo or brand:
1. Your graphic design is not eternal
Some think their logos should last a lifetime, but that's an outdated because even large companies renew it (examples: Adidas, Nike, Pizza Hut, Burger King, etc) reasoning so if your brand or logo as This renew outdated better sooner, "a brand that does not evolve, dies," it says a saying in marketing.
2. Think of the simplicity
Logos with a minimalist graphic design and simple are not boring, far from it, on the contrary are very aesthetic, sometimes only need 1 color (not in all cases) to leave a great impression of our brand.
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Real Estate logo
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3. Fun
Some companies, depending on the concept designs usually take about a touch of fun (as is the case of the Olympic Games in Rio de Janeiro), often they have intertwined figures that convey a better conception of the brand.
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Summer School logo |
4. Legible
Your graphic design of your logo should be able to see and read the smallest size so we recommend not load it with too many elements to achieve this goal.
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insurance logo |
5. Memorable
Your logo should be something that your current or potential customers remember once seeing and what are not, so you must be original in your ideas about what plantearás in its design.
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Corporate/Brand Logo
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6. Innovative
Whenever you think about the graphic design of a logo or brand it is good to remember that although you to notice what others have done, that should only inspire you to improve, represent and ultimately infuse in the minds of consumers.
If you do not have even the graphic design of your logo would be good to have it soon and if you already have one not renew outdated as soon as possible so you can always be ahead of your competitors.
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Pet store logo & Mockup |
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