Color is a very important part of a design regardless of the design
will be applied to it. But the color takes on greater importance when it comes
to logo designs, as are those that convey the feelings of all a company's
brand. There are a lot of experience logo designers that will design logo in cheap rates you can also get help from them to chose a best logo for you.
There are trends in colors, nowadays society is becoming more aware
that we must care for the planet, values such as ecology and recycling are
increasingly internalized in people, like the negative effects caused by
climate change . So today the green one could say that is a major, because it
conveys the values of ecology and recycling in people.
This is the important point of the article, the colors convey feelings
and values, and should have a good use of the designer to take advantage of all
the power they have.
We must also point out that not the same color conveys the same
anywhere in the world, the sense of color changes according to religion and
culture.
In the designs for company some colors have a destination in the very
specific market, some examples are the use of blue in insurance, red drinks and
green was intended to chemicals, although I mentioned that this trend is
changing .
To finish the article I mention some of the sensations that transmit
the basic colors, which may be of interest to graphic designers or the
companies themselves.
White transmits Peace, calm, purity, elegance.
Red transmitted: Strength, Courage, Aggression.
The black transmitted: elegance, seriousness, formality.
Blue conveys: authority, confidence, security.
Yellow conveys: optimism, warmth.
Green conveys: freshness, nature, health.
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